Privacy Policy

We only collect information we genuinely need. That falls into a few categories:

• Information you give us. Your name, company, email address, phone number, and the details you share when you complete a form, book a call, or email us.
• Project information. Materials, credentials, and content you provide so we can deliver work you have engaged us for.
• Technical and usage data. Information collected automatically when you visit, such as your IP address, browser type, device, pages viewed, and referring source — usually through cookies and analytics. See our Cookie Policy.

We do not knowingly collect data from children under 16, and our services are not directed at children.

We use your information to:

• respond to your enquiries and provide the services you request;
• operate, maintain, and improve our website and offerings;
• send you relevant updates about your project or, where permitted, our services;
• keep records, manage billing, and meet our legal and accounting obligations;
• protect our rights, prevent fraud, and keep our systems secure.

We rely on one or more lawful bases to process your data, including your consent, the performance of a contract with you, our legitimate business interests, and compliance with the law. We will never sell your personal information to third parties.

We share data only where necessary, and only with parties who are bound to protect it. This may include trusted service providers who help us operate — such as hosting, analytics, email, payment, and CRM platforms — acting on our instructions. We may also disclose information where required by law, or to protect our rights, safety, or property.

Some of these providers may process data outside your country, including outside India. Where that happens, we take reasonable steps to ensure your information remains protected to a standard consistent with this policy and applicable law.

We keep personal information only for as long as we need it for the purposes set out above, or for as long as the law requires (for example, tax and accounting records). When we no longer need it, we delete or anonymise it securely.

We use appropriate technical and organisational measures to safeguard your information against loss, misuse, and unauthorised access. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. You share information with us at your own risk, and you are responsible for keeping any account credentials confidential.

Depending on where you live, you may have rights over your personal data — including under the EU/UK GDPR and similar laws. These can include the right to:

• access the information we hold about you;
• ask us to correct or update inaccurate data;
• ask us to delete your data where there is no overriding reason to keep it;
• object to or restrict certain processing, and withdraw consent at any time;
• request a copy of your data in a portable format.

To exercise any of these rights, email us at contact@smartweblabs.com. We will respond within the timeframe required by applicable law. You also have the right to complain to your local data protection authority.

We may update this Privacy Policy from time to time to reflect changes in our practices or the law. When we do, we will revise the “last updated” date at the top. We encourage you to review this page periodically. Continued use of our website after changes means you accept the updated policy.